Late last week, Prada opened the doors to its newly-revamped boutique in ION Orchard, joining its other two outlets in Paragon Orchard and Marina Bay Sands. The new store boasts a sprawling 1,200 square metres, and extends across two levels housing both women’s and men’s offerings.
Anchoring the exterior is a curved glass façade that features the Prada signature triangle motif, allowing customers a panoramic view into the capacious store interior. Upon entering the retail space, customers will immediately notice the graphic black and white chequered marble flooring, an iconic design element of the brand’s. A soothing seafoam green is the colour of choice throughout the store, from the pastel hues that line the walls to the plush velvet sofas and special furnishings that provide a warm and cosy embrace akin to Italian homes from the 50s.